7 ways to get design clients
July 12, 2025
Starting your own agency is exciting — but getting your first few clients? That’s where the real challenge begins. At Paragon Next, we’ve helped many brands grow, and we know what it takes to build strong relationships from the ground up. Here are 7 simple and effective ways to get clients for your agency — whether you’re just starting or looking to grow faster.
1. Use Your Network
Start by letting your friends, family, and past colleagues know what you do. A simple message or LinkedIn post can lead to great opportunities. People trust those they already know — use that to your advantage.
2. Show Your Work Online
Build a simple portfolio website or use social media to share your previous work, even if it’s from mock projects. Show people what you can do before they even ask.
3. Offer Real Value for Free
Sometimes, offering a free audit or short consultation can turn into a long-term client. Give first — then ask.
4. Join the Right Communities
Get active in Facebook groups, LinkedIn forums, or even local business meetups. Answer questions, join conversations, and let people see your expertise.
5. Ask for Referrals
A happy client can lead to two more. Don’t hesitate to ask your current or past clients if they know someone who might need your services.
6. Use Cold Emails the Smart Way
Personalized emails still work — but only if they don’t feel like spam. Keep it short, focused on their needs, and show you’ve done your homework.
7. Collaborate with Other Creatives
Partner with designers, copywriters, or freelancers. They often have clients who may also need your services — and teamwork leads to more referrals.
A Few More Tips to Remember
Be patient — building trust takes time.
Always follow up. One message isn’t enough.
Keep learning — the better you are, the easier it is to sell.